Leadership Team
Lisa M. Johnson, LIA
Director of Marketing Operations
Lisa Johnson is responsible for all marketing and sales disciplines, including the development and delivery of strategic business plans and short- and long-term revenue generation activities. Her responsibilities also include brand development, and oversight of promotional strategies and programs. She also works with insurance carrier partners to develop joint marketing and cooperative programs for member agents.
Lisa has more than 25-years of insurance experience spanning brokerage, consultant, and insurance firms. Most recently, she was affiliated with AFLAC Insurance's supplemental voluntary benefits line, developing an agent sales network. Prior to this, she ran self-insurance groups for R.E. Moulton, Inc., one of the largest Managing General Underwriters of Excess Loss coverage.
She also previously served as Vice President of Sales and Marketing for a start-up consultancy, Lynch, Ryan & Associates, Inc, a pioneer in the workers compensation loss reduction area that gained national prominence for its results and service excellence with Fortune 1000 companies such as The New York Times and International Paper. Its success led to a purchase by The Travelers Companies, although the firm continued operating as an independent subsidiary. Lisa served as marketing liaison with the national accounts group of Travelers, working with national firms such as Huffy Bikes, Sara Lee, OshKosh B'Gosh, and Hilton Hotels. Prior to Lynch Ryan, Lisa was affiliated with Rollins Burdick Hunter (currently AON) as a broker and AETNA as an underwriter.
Lisa is licensed in Property Casualty and Life, Accident and Health, and she is also a licensed insurance advisor (LIA). Lisa is a graduate of the University of New Hampshire, Durham, NH.