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How great leaders inspire action
/ Categories: Agency Management

How great leaders inspire action

Simon Sinek has been studying and writing about leaders and companies with passion, those that make the greatest impact, those with the capacity to inspire and attract followers. In this TED video, Start With Why: How Great Leaders Inspire Everyone, he shares his thinking. Set aside 18 minutes for dose of inspiration.

Hat tip to Bob Schackner for the pointer. Bob suggests that if you haven't yet read Sinek's global best-seller, Start With Why, you might want to add it to your summer reading list. Bob says that it is a highly compelling book - one that can add a lot of inspiration to the management process, as well as to your sales and marketing effort. Sinek has authored a second book, the New York Times and Wall Street Journal best seller, Leaders Eat Last: Why Some Teams Pull Together and Others Don’t. Both books have great reviews from readers.

You can learn more about Sinek at his Start With Why website and follow his thinking at Re:Focus, his blog.

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