Money, spring maintenance, safety, summer toys and more themes for your agency’s April social media messaging

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April is Financial Literacy Month, an opportune time to talk to clients about financial planning. There are also several national awareness campaigns that focus on important safety issues: window safety, work zone awareness, public health, distracted driving and youth sports safety - all of which can be highlighted on social media. Plus, with the start of spring, there are seasonal reminders about home, property and vehicle maintenance. Focus on all the summer toys: boats, bikes, RVs and motorcycles. We've gathered a list of April events with links to jump-start your communications.

April is all about money. It’s not only Financial Literacy Month, tax day also falls right in the middle of the month, so an opportune time to talk to clients about financial planning and protection. You might want to check in with your clients to remind them to update their beneficiaries. There are also a variety national awareness campaigns that focus on important safety issues: window safety, work zone awareness, public health, distracted driving and youth sports safety – all of which can be highlighted on social media. Plus, with the start of spring, there are seasonal reminders about home, property and vehicle maintenance. Focus on all the summer toys: boats, bikes, RVs and motorcycles.
We’ve gathered a list of April events with links to jump-start your communications.

Financial Literacy Month

National Distracted Driving Awareness Month

National Child Abuse Prevention Month

National Autism Awareness Month

Alcohol Awareness Month

Sexual Assault Awareness Month

Youth Sports Safety

National Poetry Month

Prevention of Cruelty to Animals Month

Jazz Appreciation Month

Special days or weeks

3/30 – 4/7 – Passover

4/1 – Easter

4/1 – April Fool’s Day

4/2 – International Children’s Book Day

4/1 – 4/7 – International Trombone Week

4/1 – 4/7 – National Window Safety Week

4/2 – 4/8 – National Public Health Week

4/5 – National Alcohol Screening Day

4/7 – World Health Day

4/9 – 4/13 – National Work Zone Awareness Week

4/10 – Siblings Day

4/11 – National Pet Day

4/15 – 4/21 – National Volunteer Week

4-16 – Boston Marathon and Patriots Day

4/17 – Tax Day

4/21 – 4/29 – National Infant Immunization Week

4/22 – Earth Day

4/23 – 4/29 – National Environmental Education Week

4/23 – 4/27 – National Playground Safety Week

4/25 – World Malaria Day

4/26 – Take Our Daughters & Sons to Work Day

4/27 – Arbor Day

4/28 – Workers Memorial Day

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About Renaissance Alliance

Renaissance Alliance is the premier alliance for independent property casualty agencies. Founded by agents for agents in 1999, we are a pioneer in agency groupings, offering far more than expanded markets and profit share. Distinct from agency aggregators, we provide state of the art technology solutions, a full-time staff of more than 90 industry experts and a proprietary agency growth acceleration process that delivers superlative results.

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