Cyber security, fire prevention, pizza, Halloween & more: Your insurance agency’s October social media calendar

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While it may still feel as though summer is in the air, the first frost will be here soon enough. Expect that the leaves will soon fall, the temperatures will turn chill and the ghosts and goblins will be emerging as we countdown to Halloween. October is the time to remind your insureds about the importance of conducting winter home and car maintenance - reach out to them with tips both on social media and via email.
geese on a lake with autumn trees to illustrate October social media calendar

Planning your agency’s October social media calendar? We offer a roundup of insurance-related and just-for-fun events to get you started.

While it may still feel as though summer is in the air, the first frost will be here soon enough. Expect that the leaves will soon fall, the temperatures will turn chill and the ghosts and goblins will be emerging as we countdown to Halloween. October is the time to remind your insureds about the importance of conducting winter home and car maintenance  – reach out to them with tips both on social media and via email. Plus, there are many national health and safety events to give you a reason to reach out to your customers throughout the month. Cyber Security Awareness is a great theme as we approach the major holiday shopping season with high potential for ID theft online and off. Other observances include National Crime Prevention Month, National Fire Prevention Week and Breast Cancer Awareness Month. Reach out to your Latinx insureds during Hispanic Heritage Month activities and salute a teacher on World Teacher Day. And with Halloween at the end of the month, promote child safety, pet safety and homeowner liability issues. There are a number of other events for your October social media calendar, from National Pizza Month to Adopt a Shelter Dog. We’ve gathered some links to get you started.

Month long Observances

Special days and weeks for your October social media calendar

Oct 2 – International Day of Nonviolence

October 2 – National Walk to School Day

Oct. 4 – World Animal Day

Oct. 4 – International World Teachers’ Day

Oct 4-10 – World Space Week – “The Moon: Gateway to the Stars.”

Oct. 6-12 – Mental Illness Awareness Week

Oct. 6-12 – National Fire Prevention Week

Oct. 9 – Leif Erikson Day

Oct 10 – Put the Brakes on Fatalities Day

Oct. 10 – National Depression Screening Day

Oct. 14 – Columbus Day

Oct. 17 – The Great Northeast Shakeout

Oct. 20 – 26 – National Teen Driver Safety Week

Oct. 20-26 – National Retirement Security Week

Oct. 23-31 – Red Ribbon Week (Youth drug awareness & prevention)

Oct. 31 – Halloween

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About Renaissance Alliance

Renaissance Alliance is the premier alliance for independent property casualty agencies. Founded by agents for agents in 1999, we are a pioneer in agency groupings, offering far more than expanded markets and profit share. Distinct from agency aggregators, we provide state of the art technology solutions, a full-time staff of more than 90 industry experts and a proprietary agency growth acceleration process that delivers superlative results.

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